Ad Specifications
Introduction
The Union Jack has been published monthly since April 1982. Our readership now exceeds 220,000 throughout the USA. We serve a devoted readership comprised primarily of British expatriates, ranging from recent immigrants to war brides who relocated to the States a half-century ago, as well as a growing number of American Anglophiles. All of our readers, whether aged 25 or 75, share a common desire to maintain strong ties to Britain and the British community in America.
Union Jack’s regular advertisers include specialty shops and wholesalers, pubs, restaurants, immigration attorneys, insurance providers, financial services, shipping companies, travel agents and a variety of mail order gift suppliers, all of whom seek the unique and lucrative link Union Jack provides to one of the USA’s largest yet most assimilated ethnic markets. Our advertisers range from small ‘mom and pop’ business to larger businesses.
Circulation and Distribution
The Union Jack is a monthly tabloid newspaper, and is distributed throughout the United States via subscription and a variety of specially targeted distribution locations including British pubs, restaurants, specialty stores, as well as British government offices, consulates and business organizations such as the British American Chamber of Commerce and tourist offices.
Camera-Ready & Ad Production
Camera-ready copy is copy that requires no further production work and should be presented in a standard consistent with the quality of the Union Jack. Electronic files should be sent as print quality PDFs (Adobe Acrobat), or Photoshop EPS files. Any other format may incur additional charges.
For an additional charge we can also produce your ad for you, typically $50, unless custom graphic artwork is specified. Proofs will be faxed or emailed for your approval. Corrections will be made free of charge. Alterations will be billed to customer.
Deadline
Insertion orders should be submitted no later than the 15th of the month preceding publication, and materials by the 20th.
Placement (Where available)
Inside front or back/Page three: 45% extra
Back Page (full page only): $807 extra
Guaranteed Spot (right hand page etc.)
35% of one-time rate, minimum of $250 extra
Advertiser Acceptance
Publisher reserves the right to reject any advertising. The publication of an advertisement constitutes acceptance of an advertisement in good faith.
Liability
Advertisers assume all responsibility for content of advertisements, including liability for claims against the publisher. Publisher’s liability for error shall not exceed cost of advertising space. Publisher must be notified in writing of any errors within 10 days of distribution date.
Advertising Agencies
Prices are not commissionable.
Spot & Process Color
Spot color and process color (4-color) is also available. Please call us for pricing information.
Classified Ads
Lineage ClassAds are available in Union Jack: $30 for three lines, and $10 per line thereafter (41 characters per line including spaces). Your ad will also appear on our “internetClassAds” at ujnews.com for the duration of the ad.
Mechanical Details
Total type page area
101/4” wide x 16″ high
Five columns to a pageColumn width 111/2 picas (17/8” approx.)
1/2 Page Dimensions
- 101/4” wide x 8″ high
- 5″ wide x 16″ high
- 81/8” wide x 10″ high
1/3 Page Dimensions
- 101/4” wide x 51/4” high
- 6″ wide x 84/5” high
1/4 Page Dimensions
- 5″ wide x 8″ high
- 101/4” wide x 4″ high
- 6″ wide x 61/2” high
1/8 Page Dimensions
- 5″ wide x 4″ high
- 4″ wide x 5″ high
Full Page Dimensions
- 101/4” wide x 16″ high
Screen Values
Where images or photographs appear in ads we require images saved at 300 dots per inch (dpi) to ensure the desired quality.
All advertising enquiries should be directed to:
Union Jack Publishing
PO Box 1823, La Mesa, CA 91944-1823
(800) 262-7305 Toll Free
(619) 466-3129 • FAX: (619) 337-1103
Email: ujnews@ujnews.com
Payment
Full payment for any reserved advertising space in Union Jack must be received at our office on or before the 20th of the month preceding publication (ie: January 20 for February issue).
Advertisers outside the U.S. have four acceptable methods of payment.1.) Credit Card – (Visa, MasterCard or American Express)
2.) Cheque drawn on a U.S. Bank
3.) International Money Order
4.) Paypal (email address: rcunionj@gmail.com)
5.) Wire Transfer – Union Jack Publishing APA#: 122000496



